January 25, 2023
Entrepreneurship
Blog post read time icon
3
 min read

Pitch Deck Handbook: Ask Slide

TLDR

The Ask Slide is where you present the details about your fundraise and what the investment money will help you accomplish. On this slide, you should include; the amount you are raising, the runway it provides, the raise details, and the milestones that you are going to achieve with this money. The Ask slide is located just before your Closing Slide.

Example of an ask slide

Purpose of the Ask Slide

Alright, this is the moment you’ve been building up to.

What do you need from the investors and what does the deal look like?

Why do you need it?

What are you going to accomplish with it?

The Ask Slide’s Purpose is to clearly present what you are asking for and give investors clarity on what their money will be going towards.

Info and Content to Include

Info and Content that should be included in the Ask Slide:

  • Raise Amount
  • Raise Type (SAFE, Convertible Note, Equity, etc)
  • Runway (the monthly runway provided with the raise)
  • If applicable with the selected raise type: Discount Rate, Interest Rate, and Valuation Cap
  • Milestones to be achieved with the money raised

Info and Content that can be included in the Ask Slide:

  • Minimum investment amount (the smallest check you are willing to accept per investor)

Ask Slide Location in a Pitch Deck

Location:

  • … > Ask > Closing > Index

Find more slides and learn more about the Pitch Deck Handbook here.

Get an email for new posts

Other articles

How Fucked am I Matrix: What your Retrospective has been Missing

The How Fucked am I Matrix (or HFI Matrix) was designed for team members to not only learn about how they optimally operate, but also about their fellow teammates.It monitors each member’s energy level and workload each week which gives both them and you a good idea of where everyone on the team stands. This does three things for the entire team: In the short term, it allows you to see who might have too much on their plate and who might have too little on their plate for the week. In the long term, it helps you learn about each member’s energy and work cycles (EX. John is typically really motivated and has lots of stuff to do for two-ish weeks. Then he usually has very little energy the next week and needs some help getting...

Read time icon
4
 min read

Pitch Deck Handbook: Why Now Slide

The Why Now Slide is built to make it clear why this business/solution should be built and launched at the current moment in time. It typically includes; Quantified metrics and/or facts/logic as to why now is the right time. The Why Now Slide can be placed either after you introduce your solution or just before you introduce your solution.

Read time icon
2
 min read

5 Lessons Learned in 5 Years of Entrepreneurship

1. (Team + Culture) * Execution = Outcomes. Pay close attention to team, culture, and your execution quality. From what I’ve experienced in my time working with teams I’ve learned that there are three, high-level critical factors that are the foundation of either good or bad outcomes with the team over time; the team, its culture, and its execution. I see outcomes as being heavily influenced through:(Team + Culture) * Execution = Outcome...

Read time icon
3
 min read